Welcome Fellow Martial Artists!!!

This site was designed to help you become a top 100 Martial Arts School using proven, tested, marketing, retention and sales tips.

Sunday, October 18, 2009

SECRET TO BIRTHDAY MARKETING!!!!!!

Let's talk stats, how many birthday parties do you do a month????

1, 2, or even more, how many appointments are you scheduling after these parties are

done. Systems and I'll say it again till the "dead horse" I beat over your head

sinks in. A wise man once said "Without a Plan, you Plan to Fail". Do you have a

proven, reliable Birthday Party System in place? Click this link to get your

Birthday Party System started today. Click Here!

Saturday, October 17, 2009

HALLOWEEN SAFETY TALKS!!!!

What are you doing to bring in students during the month of October besides having the traditional Halloween Party.

How about doing a school "BE SAFE THIS HALLOWEEN TALK". All you need to talk is be somewhat animated and informative. You don't have to go overboard with complicated self-defense moves.

Heres a breakdown, first plan your talk by writing the topics you want to be covered for instance on simple 3X5 cards.
We always start out our talk about Halloween being a fun time, with costumes, and candy, and parties.

Q:What is your favorite thing about Halloween?
A: Varies with child, might be candy, might be costumes, might be both.

Q:Do you go trick-or-treating by yourself? or with someone else? or with parents?
A: Depends on the age group you are talking to.

Q:What kind of costume are you wearing? This leads to next statement about costume safety, is costume fire retardant, can you move easily in it? Make sure your friends don't leave you alone, have a rendevous point in case of being lost. Can you see clearly, if not take mask off when crossing streets, walking on sidewalk, only put on mask right at door before knocking or ringing. If costume same as everyone need to make different add bright colors, put reflective tape on back of costume, with a easy to see design like a number, a stick man, smiley face, etc... Don't approach any pets even if pets know you, accidents happen because pets can get excited and scared and then they can bite, and turn mean.

If lost don't go to police person since people can dress up as police, fire, doctor,find an adult with lots of kids around them. Ask for help, know emergency numbers for mom/dad/big bro, big sis, etc...

If adult asks for help, even if they want you to come in, don't do it. Adults help Adults with problems, not kids.

Q: What is a Stranger?
A: A stranger can be good or bad it's just somebody you don't know.

Never go into a stranger's house, even if you've been in it before unless your parents give you permission during this time of fun.

Talk about Candy Rules; Don't eat candy until at home, and parents or another adult can inspect it. Reason; Adults know what to look for if candy is bad, has ingredients you might be allergic to, has objects in them, etc...

I'm sure you have more topics to cover as well as more in depth information. This is just to give you an idea.

Whatever you do, use this as a way to network with the school and show you care about the safety of the students. Some schools will let you give out Halloween Safety Handouts, others might not. You might not be able to get into the school system this late notice, then use option B. Bring the Halloween Safety Talk to your school, have each student bring a buddy. Use the Halloween Safety Talk as a way to get referrals. Tell the kids that most of them will go trick-or-treating with a friend. And you want them to bring in that friend so you both will know what to do if one of you gets lost, hurt, sick, etc..... Plan this Buddy week with special activities that you normally don't do, like an Stranger/Danger Obstacle Course, a mini flopping fish safety lesson, animal relays, etc...

By utilizing the above strategies you will be able to have a SPOOK-tacular Halloween.

Friday, July 10, 2009

READY FOR BACK TO SCHOOL!!!

Start early for your back to school promotions. Here are some ideas to really kick your back to

season into high gear.

1) Get a backpack with your school logo on it, inside stuff it with logo'd items like pens, pencils a

and erasers. Have about 50 of these packages made and sell them to new students, upgrading

students, etc.....

2) Start networking with your local businesses, like Subways, McDonald's etc... print up a flyer

with a coupon on it, as well as a free bully buster workshop, stranger danger, etc....

3) Offer the owner, his/her family or the store manager his/her family, or the employees a

a discount, a free month, or a reduced membership.

4) Offer all the employees a free self-defense workshop.

5) Call the principal of your local school and offer to teach P.E. class for a day.

These are just a few good ideas, for more ideas click on the link below.

http://martialartsbusinessdaily.com/396/martial-arts-marketing/

Sunday, June 28, 2009

GOING TO MAIA!!!!

I'm packing my bags getting ready for MAI in Las Vegas, are YOU????

Why not, you must already have 800+ students right????

If not then you need to attend and if you already do, then come anyways since you can afford to

come and meet other successful martial artists!!!!!

Sunday, June 21, 2009

Secrets of Massive Enrollment!!!!!

A Planned presentation is the key to any successful school. A planned presentation

when done correctly identifies your prospect's needs, eliminates objections, and

streamlines your sales process.

A planned presentation must include an new prospect greeting, a questionnaire that

be used to market later on, and call to action to sign up today.

Let's look at the greeting; As soon as a prospect walks in the door they must be

properly greeted. A front desk person/receptionist is ideal but if you are just

starting that might not be practical.

A Senior student or parent should be trained to help assist with this function.


click here for more info:

http://martialartsbusinessdaily.com/396/martial-arts-marketing/

Friday, June 5, 2009

Make Money Running Fitness Bootcamps!!!!

Can Fitness Boot Camps Really Help Your Fitness Business? The fastest way to

attract new clients and collect plenty of profits for your fitness business is with

a new program. But what? You don't want to put a lot of blood, sweat and tears into

a fast-dying fad or a program that attracts a limited target market because your

profits will dry up quickly. Your solution: Fitness boot camps. Boot camps appeal

to a large range of people because just about anyone can do the exercises. And they

escape the women-only stigma of aerobics and the men-only stigma of weight lifting.

Influenced by traditional military boot camps, these fitness programs are so popular

because they work- when they're done right-and because of their social element. The

Bodyweight exercises,such as pushups and sit-ups, form the core of most boot camp

programs. Adding a fitness boot camp to your programming reinforces your image as

an effective, affordable fitness professional.

Click Here!

Should I join an Association????

Are you training without a Master Instructor???

Are you struggling to make ends meet and pay the bills???

Are you losing more students than you enroll???

If you answered "yes" to any of these questions then you should seriously consider

joining an association.

Not all associations are created equal, so due diligence is a must. You must make

sure that the association has been around long enough and is not just some fly-by

night operation. Ask if you can speak to some of the association members. If

everything checks out then decide for yourself if joining outweighs the cons of not

joining.

Sunday, May 31, 2009

Rotating Curriculum

How a school went from 185 students to 450 students by implementing the rotating curriculum.

Benefits: One instructor can manage a entire class of 30-40 students.
Easily see and manage your active student count.
Helps with Retention, filling classes, students attendance.
Works with all styles.
Less Headaches, easy to use assistants and train them to teach small groups polishing them.

Example: Instructor A: Teaching 4 different colored belts, has to go around and teach each belt different technique or movement.
Instructor B: Teaching 4 different colored belts same material, that neither belt has seen before since cycle 1 doesn't repeat what cycle 2 is learning now.